Through sketching, sharing ideas, and refining these ideas we can begin to develop our initial site design. To do so we’ll follow the design studio process.

The Design Studio Process

The following design studio process was outlined in the book Lean UX by Jeff Gothelf as follows:

1. Problem definition and constraints
2. Individual idea generation
3. Presentation and critique
4. Iterate and refine
5. Team idea generation

How can we apply this process to our planning?

Step 1: Define the problem

Together we’ll discuss the goals of our final project.

Step 2: Individual idea generation

Take 15 minutes and sketch 2-3 ideas for site design. Focus on a single page of the site.

Step 3: Presentation and critique

In small groups, share your individual ideas and give feedback on the ideas presented.

Step 4: Iterate and refine

Based on the feedback you have received, sketch a single version of your idea. Combine ideas from your original sketches and use the feedback you have received from your classmates.

Step 5: Team idea generation

We’ll post our sketches around the room. Using sticky notes, point out 1-2 things you like and 1-2 things you think need improvement on each sketch.